Madridjoya is the largest commercial showcase and main tool for the dissemination of trends and new developments in the jewelry and watchmaking sector in Spain. Organized by IFEMA MADRID, it is held twice a year, adapting to the consumption pace of the fashion world and the diversity of products demanded for each campaign, Christmas and Three Wise Men with elegant proposals and timeless lines versus the colorful spring-summer proposals, focused on events. Its extensive catalog of exhibitors includes emerging companies and renowned firms of international relevance. With a clear commitment to the future of the sector, Madridjoya offers activities and content focused on development, promoting training, digitalization, innovation, and sustainability.