{"id":20287,"date":"2026-09-23T09:21:32","date_gmt":"2026-09-23T09:21:32","guid":{"rendered":"https:\/\/rckstands.com\/?p=20287"},"modified":"2026-09-23T09:21:49","modified_gmt":"2026-09-23T09:21:49","slug":"salon-gourmets-2027","status":"publish","type":"post","link":"https:\/\/rckstands.com\/en\/salon-gourmets-2027\/","title":{"rendered":"Sal\u00f3n Gourmets 2027: What it is and how to participate"},"content":{"rendered":"<div class=\"postbox-details-text mb-45\"><\/div>\n<div class=\"postbox-details-text mb-40\">\n<section class=\"elementor-section elementor-top-section elementor-element elementor-element-27d88f48 elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qodef-content-aligment-left qodef-elementor-container-no\" data-id=\"27d88f48\" data-element_type=\"section\" data-e-type=\"section\">\n<div class=\"elementor-container elementor-column-gap-default\">\n<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-51c33758\" data-id=\"51c33758\" data-element_type=\"column\" data-e-type=\"column\">\n<div class=\"elementor-widget-wrap elementor-element-populated\">\n<div class=\"elementor-element elementor-element-55f66f65 elementor-widget elementor-widget-text-editor\" data-id=\"55f66f65\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n<div class=\"elementor-widget-container\">\n<p><span style=\"font-weight: 400;\">The <\/span><b>Sal\u00f3n Gourmets 2027<\/b><span style=\"font-weight: 400;\"> will once again turn Madrid into one of the main meeting points for high-end food and beverage professionals. The next edition will be held from April 26 to 29, 2027 at IFEMA Madrid, bringing together producers, distributors, buyers, hospitality professionals, and other companies related to the gastronomic sector.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For the brands attending as exhibitors, participating in a trade show of this magnitude represents an opportunity to present products and reinforce their positioning and business relationships. It also implies competing for visitor attention among hundreds of companies, which is why preparing both the participation and the in advance <\/span><b>booth design<\/b><span style=\"font-weight: 400;\"> it is essential for success.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At RCK Stands we design and build <\/span><b>custom trade show booths<\/b><span style=\"font-weight: 400;\"> with the aim of transferring each company's identity to the exhibition space and making better use of their presence at professional events.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">What is the Sal\u00f3n Gourmets?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">We are talking about a professional trade fair specialized in <\/span><b>quality food and beverages<\/b><span style=\"font-weight: 400;\">. It has been held since 1987 and is aimed exclusively at professionals related to fields such as restaurant services, hospitality, distribution, catering, and specialized retail.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The figures for the 2026 edition provide an idea of its scale: the organization registered <\/span><b>1,993 exhibitors, more than 55,000 products, and 110,154 trade visitors<\/b><span style=\"font-weight: 400;\">, in addition to more than 1,300 new products and around 800 activities. The exhibition space reached 66,000 m\u00b2.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The 2027 edition will take place in <\/span><b>pavilions 3, 4, 5, 6, and 7 of IFEMA Madrid<\/b><span style=\"font-weight: 400;\">. The scheduled hours will be from 10:00 AM to 7:00 PM during the first three days and until 5:00 PM on the last day.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As you can imagine (in case this is your first time), it is not just a product exhibition. During the event, tastings, contests, championships, presentations, show cooking, and other gastronomy-related activities are organized.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Which companies can participate in Sal\u00f3n Gourmets 2027?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The fair is mainly aimed at companies related to <strong>quality food and beverages<\/strong>, as well as companies related to this market.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This allows finding a <\/span><b>very diverse selection:<\/b><span style=\"font-weight: 400;\"> wines and other beverages, meat products, canned goods, cheeses, oils, organic products, sweets, gourmet products, and numerous proposals aimed at the HORECA channel and specialized distribution.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To participate as an exhibitor, it is necessary to make a <\/span><b>admission application<\/b><span style=\"font-weight: 400;\"> to the organization. Participation generally requires paying the registration fee and booking the corresponding exhibition space.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The organization itself also provides different participation formulas for <strong>adapt to the size and needs of businesses.<\/strong><\/span><\/p>\n<h2><span style=\"font-weight: 400;\">What options are there for exhibiting at Sal\u00f3n Gourmets?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">One of the first steps consists of deciding how we want to present ourselves to visitors. Sal\u00f3n Gourmets offers different participation modalities, among them:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Floor only<\/b><span style=\"font-weight: 400;\">, intended for companies that want to develop a <\/span><a href=\"https:\/\/rckstands.com\/en\/que-es-un-stand-de-diseno-para-ferias-y-para-que-sirve\/\"><span style=\"font-weight: 400;\">custom design booth<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Floor + Official Design Stand<\/b><span style=\"font-weight: 400;\">, a turnkey solution crafted in woodwork and available from 12 m\u00b2.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Floor + Modular Stand<\/b><span style=\"font-weight: 400;\">, a simple alternative available from 9 m\u00b2.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>The Hall Gallery<\/b><span style=\"font-weight: 400;\">, with compact 3 m\u00b2 spaces for products that can adapt to this format.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Monographic spaces<\/b><span style=\"font-weight: 400;\">, aimed at specific types of products or exhibitors.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">For a company that wants to specifically differentiate its presence, the modality of <\/span><b>Solo allows you to hire an assembly company and build your own custom stand.<\/b><span style=\"font-weight: 400;\">, always respecting the technical requirements established by the organization.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This option offers greater freedom to work on certain elements, which ultimately are the key to everything:<\/span><b> the layout, the lighting, the materials<\/b><span style=\"font-weight: 400;\">, the product display areas or the spaces intended for business meetings.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">How to design a stand for Sal\u00f3n Gourmets 2027?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The design must start from the <\/span><b>company objectives for the trade fair<\/b><span style=\"font-weight: 400;\">. Previously we already told you about <\/span><a href=\"https:\/\/rckstands.com\/en\/briefing-stand-ferial\/\"><span style=\"font-weight: 400;\">how to prepare the briefing for a trade fair booth<\/span><\/a><span style=\"font-weight: 400;\">. Let's keep in mind that it doesn't need the same space <\/span>a brand whose main objective is to present products<span style=\"font-weight: 400;\"> that another which has planned numerous meetings with distributors and buyers.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Facilitate the display and tasting of the product<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">At a gastronomic fair, the product inevitably takes center stage. The stand must allow <\/span><b>display it properly and facilitate tastings or demonstrations<\/b><span style=\"font-weight: 400;\"> when they are part of the brand strategy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The layout must allow the team to work without creating obstacles and maintain a comfortable flow of movement for visitors.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Create a recognizable image<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Sal\u00f3n Gourmets concentrates <\/span><b>a huge amount of visual stimuli<\/b><span style=\"font-weight: 400;\">. The visitor tours numerous stands during the day, so it is important that they can quickly identify who is behind the space and what they offer.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are different aspects that must be part of the visual concept: corporate colors, logo, lighting, materials, and architecture... <\/span><b>We shouldn't leave anything to chance<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Book space for commercial activity<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">You probably already know very well that participating in a trade show is not just about getting visitors. The ultimate goal is usually related to <\/span><b>networking and generating business opportunities<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Naturally, incorporating a meeting area, a suitable counter, or a slightly more private space can facilitate conversations with buyers, distributors, and potential collaborators.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Why is it advisable to prepare in advance for participation in the Sal\u00f3n Gourmets 2027?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Keep in mind that booking the space is only part of the planning. It is necessary to define objectives, study the location, develop the booth project, prepare commercial materials, organize transportation, and coordinate assembly.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Our advice is that you take advantage of the different <\/span><b>additional tools for Sal\u00f3n Gourmets<\/b><span style=\"font-weight: 400;\">, such as its official catalog, the event app, areas dedicated to new products, or the meeting program with international buyers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As soon as you can define <\/span><b>How would you like to participate?<\/b><span style=\"font-weight: 400;\">, the more room there will be to develop a space truly adapted to our strategy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At RCK Stands we take care of the entire design and installation process of custom stands for trade shows. If your company plans to participate in <\/span><b>Sal\u00f3n Gourmets 2027<\/b><span style=\"font-weight: 400;\">, we can develop a project that combines brand image, functionality, and commercial needs to make the most of the four days of the trade fair. <\/span><a href=\"https:\/\/rckstands.com\/en\/contacto\/\"><span style=\"font-weight: 400;\">Contact us now<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>El Sal\u00f3n Gourmets 2027 volver\u00e1 a convertir Madrid en uno de los principales puntos de encuentro para los profesionales de la alimentaci\u00f3n y las bebidas de alta gama. La pr\u00f3xima edici\u00f3n se celebrar\u00e1 del 26 al 29 de abril de 2027 en IFEMA Madrid, donde se reunir\u00e1 a productores, distribuidores, compradores, profesionales de la hosteler\u00eda [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":20288,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_angie_page":false,"page_builder":"","footnotes":""},"categories":[76],"tags":[],"class_list":["post-20287","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ferias"],"_links":{"self":[{"href":"https:\/\/rckstands.com\/en\/wp-json\/wp\/v2\/posts\/20287","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rckstands.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rckstands.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rckstands.com\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/rckstands.com\/en\/wp-json\/wp\/v2\/comments?post=20287"}],"version-history":[{"count":3,"href":"https:\/\/rckstands.com\/en\/wp-json\/wp\/v2\/posts\/20287\/revisions"}],"predecessor-version":[{"id":20291,"href":"https:\/\/rckstands.com\/en\/wp-json\/wp\/v2\/posts\/20287\/revisions\/20291"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rckstands.com\/en\/wp-json\/wp\/v2\/media\/20288"}],"wp:attachment":[{"href":"https:\/\/rckstands.com\/en\/wp-json\/wp\/v2\/media?parent=20287"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rckstands.com\/en\/wp-json\/wp\/v2\/categories?post=20287"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rckstands.com\/en\/wp-json\/wp\/v2\/tags?post=20287"}],"curies":[{"name":"WP","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}